The fundraising initiative will be launched at Saturday’s home game against Richmond, and Thomas wants every Member to help end hunger in the community.
“We are asking our members to come to Gate 3 on the eastern side of the ground before the game on Saturday”, Thomas said.
“We are encouraging them to register for the Can Crusade and collect their can so that they can raise monies for our charity partner, Foodbank.”
Power fans will have until September 6 -No Breakfast Friday - to get their cans filled and returned to the club.
In addition, Foodbank volunteers will be collecting money pre-game, at half time and after the game.
Collection cans will also be made available at all Bendigo Bank branches.
Every dollar raised by the Can Crusade will go directly to Foodbank, and will add to the $283,000 that was raised by the Power to End Hunger campaign in 2012.
“As a direct result of our groundbreaking partnership with Foodbank in 2012, 50,000 families were provided with 200,000 meals” Thomas said.
“That’s something the entire Port Adelaide Football Club community should be truly proud of.
“The club is proud we’re partnering with Foodbank for a further three years, and that the Foodbank logo will be on the players shorts in that time.”
The club will offer incentive prizes throughout the Can Crusade to encourage members to maintain their fundraising efforts up to September 6. Incentives will include tickets to No Breakfast Friday, and autographed pairs of shorts carrying the End Hunger logo.
Thomas said “We are grateful for the continuing support of our corporate partners in the Power to End Hunger.
“Bendigo Bank, Walker Corporation, The Advertiser, Envestra , Transfield Services, Channel 7 and the AFL have committed to supporting the campaign and assisting Foodbank to achieve their vision of establishing Community Food outlets throughout South Australia to further reduce the debilitating effects of hunger in our society” Thomas said.
“In 2012 we launched school breakfast programs in Coober Pedy and throughout Adelaide, we distributed 500,000 kg of food and generated $1.1 million worth of national media exposure for the cause.”
“Plus, the program exposed Foodbank to over 600 new key corporate contacts.”
