THE Port Adelaide Football Club is delighted to announce the launch of a new Power branded Visa Debit card, issued through its official banking partner Beyond Bank Australia.

The Visa Debit card will feature a striking image of the Power’s home guernsey and will be offered exclusively to Port Adelaide Members, supporters and families.

Apply for the Port Adelaide Football Club Visa Debit card here

The launch of the Visa Debit card builds on the partnership established between Port Adelaide and Beyond Bank midway through 2014, a partnership born out of a strong set of shared values that commits to investing in communities and making them stronger.

As part of the Visa Debit card offering Members and supporters will be encouraged to open a ‘Community Reward Account’ linked to the club’s charity arm, Power Community Limited, which will assist in raising funds to extend Port Adelaide’s ‘Empowering Youth Program’.

Port Adelaide Chief Executive Keith Thomas said this partnership initiative further entrenches Beyond Bank as an important partner for the club.

“The launch of the new Port Adelaide Visa Debit card through Beyond Bank is very significant for our club,” said Mr Thomas.

“A fundamental element of this offering is an ability to increase take-up in a community reward account that over time will provide a consistent stream of funds from Beyond Bank into our community arm, Power Community Limited.

“Further funding into Power Community Limited is vital as it will result in the improvement and potential expansion of the program into more schools that will ultimately improve the leadership and life skills of our youth.

“Beyond this potential boost to our community programs the Visa Debit card will further increase the visibility of the Port Adelaide brand through its use at the point of purchase by our supporters.

“We love the look of the Visa Debit card and we are sure our supporters will too and will be proud to show off their true colours every time they make a purchase.”

Mr Robert Keogh, Chief Executive of leading customer-owned Beyond Bank Australia, described the product initiative as a win-win for both parties and importantly, for fans of Port Adelaide.

“Our objective for community partnering is to not only build on our own brand, but to create a truly mutual partnership that also assist our partners to grow and diversify,” said Mr Keogh. “For Port Adelaide, it is a way we can help them further develop fan engagement initiatives and build brand profile.”

“We believe the Power branded Visa Debit Card will appeal to the passionate supporter base,” said Mr Keogh. “It will create a truly unique experience for our customers who also support Port Adelaide.”

“Ultimately, this partnership is about creating more opportunities to support the wonderful community programs run by Power Community Limited, and to develop more future leaders for South Australia.”

To apply or find out more about the Port Adelaide Football Club Visa Debit card phone Beyond Bank on 13 25 85 or visit beyondbank.com.au