Covers off for Port: David Koch
Chairman David Koch has revealed ten bay covers will be removed from the AAMI Stadium terraces for the 2013 season.
Introduced in 2010, the large banners cover 12 bays of the ground, and reduce its patron capacity by 7,000.
Initially they were used as a tool to boost revenue at the club by promoting the clubās sponsors, but it appears the banners wonāt be a feature at AAMI Stadium for much longer.
Only two bay covers ā those promoting road safety messages for the Motor Accident Commission ā will remain as of round one.
āThere are a couple that we are contracted to for this season, so weāve got to keep them there,ā Koch told AFL.com.au.
āWe want people to come to the footy, and our membership is really giving us a lot of confidence in that regard.ā
Power memberships have surged already this year, with the club aiming on breaking its record from 1998, which saw 38,305 fans sign up.
āWe ticked over 30,000 members last Friday. We are running 10-15 percent in terms of membership, ahead of what we were last year.ā
āWeāre pretty confident that weāll end up in the very high 30ās, maybe even crack the 40,000 members, and we havenāt seen at Port Adelaide before.ā
"We have to get out of 5015 as a postcode," Koch said of their traditional Alberton home.
"We are a national brand, we're playing in a national competition on the field and we're playing in a national competition off the field as well.
"This represents where we're heading."
Fans can also expect a dramatically different game-style from the Power this year, with Koch demanding a more exciting brand of football from the players and coaching staff.
āThe way we play is important. For me itās not necessarily the result, itās the way we play.ā
āI reckon weāve all got way too grumpy and serious these days. I want to bring the fun back. Fun to play, fun to be a part of, and if we can do that, weāll be alright.ā